Fashion Inspo: The Row...

Hello and Happy Wednesday! 

So, it has been a while since I posted on a Wednesday, and I have missed it! I have been toying with this idea for a while and finally decided to do it -I am going to use Wednesdays to post fashion inspiration type posts. From celeb styles I love, to high profiled fashion events, events around town that I attend, fashion trends, and whatever else I feel like! It That is my goal anyway and I am kicking it off with two of my favorite fashionistas -Mary Kate and Ashley Olsen! 

I have been following their style evolution for years, especially their "off duty" looks. I'll do another post strictly on that a little later on. Today I want to focus on their company, The Row. 

Mary Kate and Ashley are no strangers to fashion entrepreneurship. It has always been a part of their empire along with makeup, jewelry, books, and of course movies. The Row is their full fledge company. It was founded in 2006 but started out as a passion project of Ashley's the prior year while on a quest to create the "perfect t-shirt." The goal? To find a "commonality in fit and attitude" by testing it out on several women of different shapes and sizes. 

Their first collection was seven pieces and included t-shirts, cotton-sateen leggings, and a cashmere-wool tank dress that I would love to have seen! The entire collection was bought by Barney's New York. 

The Row saw a great deal of success. In 2012 they won their first (of many) Women's Wear Designer of the Year award at the Council of Fashion Designers of America. Their first store opened two years later in 2014 in Los Angelas, California, with a second store opening in 2016 in New York. It has expanded to include ready-to-wear, resort, men's clothing, handbags, sunglasses, shoes, and as of 2021 a children's line of clothing. It is featured regularly at New York Fashion Week and twice at Paris Fashion Week. And they have opened offices in London and Paris.

Interestingly enough, the Olsen twins did not want their name associated with the brand at first. Going as far as to not even give interviews regarding it for the first three years after its founding. 

The Row boasts "exceptional fabrics, impeccable details, and precise tailoring." And based on what I saw while researching for this post, the pieces are very simplistic in shape, style, and color. It all has a very sophisticated and chic look about it. For their part, Mary Kate and Ashley primarily work in New York in a TriBeCa studio. 

While all of the designs are beautiful, if you want to obtain one it is going to cost you a pretty penny. Prices range from $400 to $8 or 9,000 give or take. But that won't stop me from dreaming! :D 

I hope you enjoyed this deep dive into The Row as much as I did! I find Mary Kate and Ashley and their fashion endeavors fascinating and cannot wait to get more into it in another future post. I have always been curious about The Row, so this was informative as much as it indulged my passion for fashion and style! 

Thanks for reading! See you Friday!